To grow share of voice across South Australia, we partnered with Helping Hand to deliver a powerful brand campaign that brought its offering to life. Capturing life’s changing pace, the creative reinforced that at every stage, you can move forward with confidence – with Helping Hand by your side. Rolled out across TVC, programmatic video and social, the campaign blended live action and animation for a beautifully crafted, cohesive finish.

Executed over a two-day shoot, we produced video, photography and animated assets, embedding purpose throughout – donating excess wardrobe, props and catering to The Salvation Army and offsetting emissions through GreenFleet. We also adapted the hero creative into a Home Care execution, maximising budget while maintaining one unified brand story.

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Our impact:

• 15% increase in brand awareness
• Sustainable production
• Building connection and trust